Work at Home Education Center

The term PLR stands for Private Label Rights. By offering a product with PLR, you are granting the buyer with the right to use the content as if it were their own. This means that they get to modify the content as they see fit (or not), they can use their name as the author, and they can choose to sell or give away the product at will.

That defines the basic usage of PLR. But every product or seller can define their own rights, which can vary slightly from the above definition. As a buyer of PLR products, you really have to view the license that comes with each product closely.

For example, a seller could stipulate that the product cannot be given away for free unless significantly modified. They could even stipulate a percentage, such as modifying the product up to 80%.

Another common restriction that PLR sellers often add is not being able to sell the PLR product on eBay (or auction sites). This is due to the massive saturation of products being grossly undervalued on eBay. This restriction protects all buyers of PLR products.

Remember, the LESS people that own a PLR product, the better for the customer.

There is often a gray area when it comes to understanding private label rights. When sellers add unique restrictions to the rights, at what point do their restrictions no longer apply to you? For example if you've modified a PLR product drastically, at what point is it considered yours? And once it's considered material that you've created, wouldn't the sellers' restrictions no longer apply?

You have to look at each situation separately. Always view the license terms in detail and if you have any questions about the rights, contact the seller.

These are things you should be aware of if you plan on creating and selling PLR content. You should know upfront what types of issues your customers may run into.

Another thing PLR sellers can do is limit the number of copies sold. This raises the value of the product significantly, because as was stated earlier, the less people that own a PLR product, the better.

But if a PLR seller decides to let customers also pass on PLR rights, then having a limit doesn't make a difference. That's something you'll want to stipulate in your license terms. Customers cannot sell or give away the PLR rights that they are purchasing.

Here's an exhaustive listing of what rights to PLR products can typically contain in a license. Keep in mind that when you create a license, it does not have to include all of these rights. Choose the ones that make sense to you. Change the following to use [ YES ] or [ NO ] appropriately:

[ YES ] Can be added to membership sites
[ YES ] Can be packaged as a bonus
[ YES ] Can be bundled with other products
[ NO ] Can be sold on auction sites
[ YES ] Can be fully edited and put your name on it
[ NO ] Can be given away as is
[ YES ] Can be used as web content
[ YES ] Can be broken down into articles
[ NO ] Can sell or give away Resale Rights
[ NO ] Can sell or give away Master Resale Rights
[ NO ] Can sell or give away Private Label Rights